October 9, 2023

Think with Google

Workforce Solutions

Challenge

Think with Google sought to elevate the quality and impact of its content by revamping its contingent workforce. The team needed highly skilled Writers, Content Editors, and Engagement Editors to raise editorial standards and drive greater engagement among marketing decision-makers across the region.

Approach

Astra leveraged its extensive journalistic expertise and industry networks to recruit and place seven exceptional contractors across Think with Google. These roles continue to support key teams in North America, EMEA, UK, France, the Nordics, and Central and Eastern Europe, ensuring a tailored approach to meet local and regional needs.

Results

The contingent workers placed by Astra have become integral members of the Think with Google teams, significantly enhancing editorial quality and audience engagement. Astra has received outstanding feedback from Google managers, reinforcing its reputation as a trusted partner for top-tier workforce solutions.

October 9, 2023

Think with Google

User Training for CMS Success

Training users on how to effectively use a CMS is essential for maximizing its potential. This article discusses the importance of user training.

Improved Efficiency

Proper training helps users navigate the CMS efficiently, reducing errors and saving time.

Enhanced Collaboration

When users are trained, they can collaborate more effectively, leading to better content creation and management.

Increased Adoption

Training encourages user adoption of the CMS, ensuring that all team members are comfortable using the platform.

Investing in user training can lead to CMS success.