The problem
Think with Google’s Global team needed a consistent flow of compelling, authoritative content to engage a worldwide audience of marketers and demonstrate the value of Google’s latest advertising innovations.
The approach
Since 2022, Astra has has partnered with Think with Google’s Global team, bringing together award-winning journalists, editors, and content strategists to develop a steady pipeline of high-quality articles, thought-leadership pieces, and email newsletters. Working closely with Google’s internal teams, we help identify the topics that matter most to marketers, shape strong editorial angles, and translate complex trends and technologies into clear, engaging stories with practical relevance for marketing decision-makers.
The results
Today, hundreds of thousands of marketers regularly engage with Think with Google content created by Astra, helping strengthen the platform’s position as a trusted source of marketing intelligence while showcasing the value of Google’s AI-powered advertising solutions to the global marketing community.